Griffith Advertising is about to level up, because Gawk Outdoor is launching a brand-new digital billboard at the entrance to Griffith Central Shopping Centre in September.
This isn’t a roadside afterthought. It’s being built on a busy roundabout that captures foot traffic and vehicles from all directions, right in one of Griffith’s busiest retail zones.
Our Griffith Digital Billboard is currently under construction and launches soon and now’s your chance to lock in a spot.
Where Is Griffith?
If you’ve found yourself Googling where is Griffith NSW, here’s your answer.
Griffith sits proudly in the Riverina region of New South Wales, about 570 km west of Sydney and 460 km north of Melbourne. It’s a town built on irrigation, innovation, and one hell of a good food scene.
Griffith has a population of 27,340, and has a strong multicultural community, and booming industries across agriculture, logistics, and construction, Griffith isn’t just surviving, it’s thriving. And that’s what makes advertising in Griffith a smart play.
What Is Griffith Famous For?
If you’re wondering what is Griffith famous for, it’s not just the wine, (though that’s a good place to start.)
A Taste of Italy Griffith – This flagship event celebrates the region’s rich Italian heritage with food, wine, and culture. It draws thousands and turns the CBD into a street-long celebration of family and flavour.
Griffith’s Big Wine Bottles – These iconic sculptures are part local landmark, part selfie magnet and a proud nod to the area’s winemaking reputation.
Griffith Pioneer Park Museum – More than just a history stop, it’s a living display of local life across generations, with buildings, equipment and artefacts preserved in time.
Griffith Regional Art Gallery & Theatre – Cultural staples that serve up exhibitions, performances and events year-round, drawing in both locals and out-of-town visitors.
Altina Wildlife Park – A 207 hectare safari-style zoo offering close-up encounters with exotic wildlife. It’s home to lions, white rhinos, giraffes, hyenas, African wild dogs, and more. Guests enjoy guided cart tours that go behind the scenes offering real conservation experiences well-reviewed by visitors
Griffith Spring Fest & Easter Party– these seasonal events inject energy into the town, with stalls, parades, flower displays and live music bringing people into the centre of the action.
Add in bustling retail, great food, and passionate community and you’ve got the perfect setting for Out Of Home Advertising that actually works.
Your billboard ad isn’t just hitting locals, it’s in front of tourists, road-trippers, foodies, and families every day.
Who Should Be Advertising in Griffith?
If you run a business in Griffith, or even just nearby, this is your billboard.
Here’s why:
Home Builders & Tradies – With constant development around Griffith, there’s no shortage of new builds. Put your name where your next client drives past every day.
Real Estate Agents – Sellers want visibility. Buyers want trust. This board gives you both.
Restaurants, Cafés & Takeaways – Hungry shoppers, tourists, and locals are always looking for what’s good nearby. One creative, and boom you’re their next stop.
Hardware Stores – Tradies. DIYers. Renovators. All driving straight past your ad on their supply run.
Steel & Manufacturing Businesses – You might not have a shopfront but you still need your name out there. This board builds brand awareness across industries.
Agriculture Companies – Speak directly to the farmers, growers and irrigators that fuel the region.
Trucking & Logistics Operators – You’re the backbone of Griffith. Now be the brand every supplier, client and driver sees.
Automotive Businesses – Dealerships, tyre shops, smash repairs — if it’s on four wheels, your customer is on this road.
Insurance, Legal & Financial Services – Build top-of-mind awareness when families and business owners need you most.
Accountants & Professionals – Especially powerful during EOFY, tax season, or grant deadlines.
Boutique Retailers & Shopfronts – If you’ve got something worth walking in for this board brings them closer.
Local Services – Vets, hairdressers, beauty salons, landscapers whoever you are, this billboard makes you look like the go-to.
Event Organisers & Community Groups – Get eyes on your gig, school fundraiser, or sports event from thousands daily.
This is Griffith Advertising done right: local, relevant, and ready to work.
You Don’t Need a Big Budget to Be Seen
We get it, advertising can feel like a stretch.
That’s why this isn’t a splashy vanity project. It’s a hard-working tool for local businesses who want to get noticed.
Let’s call it how it is Out Of Home (OOH) Advertising gets seen more in regional towns. Why? Because people actually notice what’s around them.
In regional towns like Griffith New South Wales, you’re not battling skyscrapers, train stations, or 50 digital screens fighting for attention. You’re speaking to real people in real spaces, commuters, locals, families, and tourists all moving through town every day.
(03) 5409 2655
